How Soon is Now?

I have been working for TiVo for almost four years now. Back then fast companies were taking over the world in just a few months. Four years after launch we still have fewer then a million customers. The Public radio show On the Media was talking about how we are changing the media. They say we are changing things, but it will take a long time to change.

James Rutherford, executive vice president of the media merchant bank Veronis Suhler Stevenson believes that the existing model will hold up for at least a decade to come and is advising none of his clients to rush out and dump their broadcast holdings. On the other hand, he loves his TiVo.

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